What's it all about?
Terry talks about the history behind why he designed this transformational course for Business Owners and Entrepreneurs and how it came about...
I initially designed the Unlocking the Will to Act course to solve common entrepreneurial thinking and mindset problems whilst I was working alongside one of the UK's most inspiring entrepreneurs at the time, helping him by mentoring his Mastermind members.
Nigel Botterill, is a serial entrepreneur and the founder of the Entrepreneurs Circle (EC).
You see Nigel often talked on stage about how spending '90 minutes' working on your business every day will transform your business but for some reason many of the Entrepreneurs Circle members would regularly listen to him talk about committing to doing 90 minutes every day but for some reason (and often they don't know the real reason why) they would leave EC events inspired but then nothing changed. Their behaviours stayed the same and all too often this was the case.
I remember Nigel putting me on the stage, at short notice as he often did, at one of his legendary 4 day Million Pound Masterplan events and I asked everyone in the audience to raise their hands if they knew that doing 90 minutes every day would transform their businesses. There was around 120 business owners on this course and everyone raised their hands, including Nigel who was stood to the left hand of the stage. I then asked the audience to keep their hands raised if they actually did their 90 minutes every single working day religiously. Half a dozen hand remained raised. One of which was Nigel's. I will never forget the look on his face when he looked around and saw that although he had been teaching great content, to help Entrepreneurs achieve super success but what Nigel couldn't understand is why so any of these Entrepreneurs, who given up their most valuable asset to be there, their time, would not actually implement and put into practice the entrepreneurial secrets that he shared with the paying members.
It was almost like people were just paying to be members and then just talking about the stuff that they had learned.
I remember vividly, how the conversation went with Nigel;
"Nige, you teach all this content but why do you think that so few people actually implement what you actually teach"
"I have no idea" Nigel replied.
"I know, but I have" I replied - And Unlocking the Will to act was born
I went away and designed, developed and delivered a two day transformational training course which we called Unlocking the Will to Act and we began to help many hundreds of business owners and entrepreneurs transform their behaviours and, in turn, transform their results.
The Unlocking the Will to Act programme is now my flagship training programme for business owners and entrepreneurs where we work on the level of your habitual behaviours (e.g. internal behaviours) and what we have found is that success is an inside job.
Important Note: Just to avoid any confusion – The Unlocking the Will to Act course that I designed is my copyright and should not be confused with any similar named course that is still run through the EC.
So Why Do Business Owners & Entrepreneurs Work So Hard - But Not Always On The Right Things?
Let's Call it - The Law of Requisite Variety
Which is a fancy term for being able to have behavioural flexibility or having the ability to change what you do. You see human beings are creatures of habit and we just love to do things the same way every day. The funny thing is that we act in this way not consciously, but unconsciously, and this means we operate on a daily basis without even thinking about it. A bit like being on autopilot.
The best example of this is driving. All of us that have experienced driving for any length of time realise that often your mind wanders and before you know it you have missed your turn on the motorway. Or maybe you change gear without thinking about it and this is a great example of operating at an unconscious level.
Some studies by Psychologists have reported that we operate on autopilot (or unconsciously) more than 70% of the time and this is the reason behind why people don’t change that much.
Bridging the Gap.
By this, I mean bridging the gap between where you are right now in your life (current results) and where you want to be (your goals, big plans or your purpose).
I speak to so many small business owners and entrepreneurs who are not really happy with their current results yet they either don’t ask for help from a coach or are afraid to open up their minds to the possibility of change. This often leads to a life of frustration and mediocre results but it doesn’t need to be this way.
If you need help and your pride prevents you from asking for help then you're an IDIOT!
One of my former VIP coaching clients knew he needed some help but was too proud to ask for it for fear of what people think. I asked him simply to think about what was most important to him (which was his family) and every time that he feared asking for help that he was having a detrimental effect on his family. Essentially, don't think about yourself (internal) think of others (external) and his perception changed. Guess what so did his results!
Habitual learning will keep you broke!
I coined this phrase a few years ago now because I saw so many people attending lots of different training courses and actually very little changed!
You see, when a Business Owner or Entrpreneurs business is struggling most people continually look outside of themselves for the solution to their challenges but very often their results don't change that much!
Very often they become a course junky or become dazzled by the next bright shinny object to help them succeed! I have seen this many hundreds of times now and I'm yet their unconscious behaviours don't actually change that much.
But here is the REAL SECRET TO YOUR SUCCESS...